"Am I good enough for clients yet?"

With this you could be, very soon

Learning something is meant to be hard…

But not obscenely difficult.

You might think copywriting is a pain in the a** to learn…

In reality, it’s not - You just aren’t taking advantage of something like this.

Now, you must understand…

Learning copy is a monotonous cycle where you don’t feel like you’re progressing, no matter what you do.

Without clients, you just don’t know how well your emails would perform.

And making promises of results to clients seems a tad bit daunting - given you don’t have anything to back you up.

So inevitably, you feel like you “aren’t good enough” to sign your first client and change your life forever.

But confidence is somewhat of a superpower.

You see…

Being British, I have an innate arrogancy that won’t let me undersell myself…

And when it came to getting my first couple clients and my first one-off job…

I didn’t have much to show.

So I relied on this confidence massively.

I’d say shit like:

“Yeah, your open rates right now aren’t looking too good, I can easily bring them up to 50%+ by the end of the month”

(first email for that guy ended up being 64%)

I didn’t have the proof…

I didn’t have any backing…

But I did have that insane confidence bread from decades of pint drinking, overly confident Brits who believe they could score from the halfway line in the World Cup and beat Mike Tyson in a title fight.

This is the type of confidence you need to develop in your skill as a copywriter to actually make it.

Because let’s be honest…

You don’t have many results…

You don’t have many clients…

And you don’t know how your emails would perform.

But you can develop insane confidence in your copy simply by getting feedback.

(you’ll also patch up any holes that could cost you precious testimonials)

See you later,

Presley

P.S. Let me know what you want to see from these emails by replying - I read them all ;)